Every product you purchase from This is Beauty helps reduce the environmental impact of the beauty industry. Just because there is an imperfection doesn’t mean the product should end up in landfill. What's inside is perfect!
We only partner with trusted retailers and brands with full traceability back to the manufacturing source. All of our products have their authenticity guaranteed and are put through our 6-point quality control process.
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Experience the ultimate in close, comfortable shaving with Lqd Skin Care Face Shave Cream, an award-winning, non-foaming formula that creates a rich cushion on skin to aid effortless razor glide.
Formulated on a calming Aloe Vera base, the thick shaving cream is suitable for even the most sensitive skin, and creates a smooth barrier for easy, fuss-free shaving. The lathering (non-foaming!) cream won't clog your razor, and expertly softens hairs to help you achieve the closest shave with utmost comfort. Packed full of antioxidant and anti-inflammatory ingredients, including Green Tea, Bisabolol and Chamomile, the cream will moisturise, nourish and protect in prep for a professional-looking shave. After use, skin feels smooth, calm and comfortable.
Suitable for all skin types, including sensitive.
Free from sulphates, parabens, phthalates, colours and fragrance.
Not tested on animals.
Your favorite brands and products at accessible prices, with quirks and imperfections and their own story to tell.
Combating unnecessary waste in the beauty industry by purchasing perfectly good products to keep them in circulation for longer.
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